{"id":3373,"date":"2021-02-09T14:54:35","date_gmt":"2021-02-09T14:54:35","guid":{"rendered":"http:\/\/localhost:10054\/?p=3373"},"modified":"2023-03-09T20:25:54","modified_gmt":"2023-03-09T20:25:54","slug":"how-to-be-a-good-interviewer","status":"publish","type":"post","link":"https:\/\/maestrolearning.com\/blogs\/how-to-be-a-good-interviewer\/","title":{"rendered":"How to Be a Good Interviewer: Improve Your Qualitative Interviewing in 5 Minutes"},"content":{"rendered":"\r\n<p class=\"wp-block-paragraph\">As learning professionals, it\u2019s important for us to gather data \u2014 learn about learning, if you will \u2014 in order to grow our learning systems and confirm that we\u2019re solving the right problems.\u00a0<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Being a good interviewer is an essential part of gathering feedback from users, learners, and partners. When done correctly, asking questions and listening helps build empathy with your audience while gathering valuable intelligence that can power your organization forward.<\/p>\r\n\r\n\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">How to be a good interviewer \u2014\u00a0preparation is key!<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">When you\u2019re using interviews to gather information, make sure you understand what you\u2019re hoping to learn more about. Understanding what you\u2019d like to learn helps set up the rest of your interview.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">A common way to prepare for interviews is to create a set of questions. Make sure your questions follow these basic principles:\u00a0<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li><strong>Avoid leading questions.<\/strong> Leading questions are the biggest enemy to a successful interview. You want to learn what the interviewee really thinks! Don\u2019t set them up to tell you what you want to hear.\u00a0 For example instead of asking \u201cYou like learning with flashcards, don\u2019t you?\u201d ask, \u201cWhat\u2019s your favorite way to learn?\u201d\u00a0\u00a0<\/li>\r\n<li><strong>Use shorter questions.<\/strong> Shorter questions are easier to understand and allow room for interpretation. This helps to get the interviewee talking, which can lead you into unexpected territory and reveal valuable information you never considered.\u00a0<\/li>\r\n<li><strong>Avoid hypotheticals.<\/strong> Consider a question like, \u201cIf we offered a course about how to make balloon animals, would you take it?\u201d People always want to present themselves in the best light possible, of course they\u2019ll say they\u2019d take your course! In reality there are so many factors that will impact whether or not they choose to participate.<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">If you\u2019re going to hold the interview sessions virtually, prepare for any technological challenges you may encounter. In our digital world, these types of challenges can ruin an interview, but they\u2019re usually easy to avoid if you plan ahead.<\/p>\r\n<div class='featured-cta'>\n<div class='imageblock' style='background-image:url(https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/a-maze-with-icons-for-a-heart-a-speech-bubble-and-a-microphone-in-it.jpg);'><div class='aspect-ratio'><\/div><\/div>\n<div class='featured-content'>\n<h5>We thought you could use a cheat sheet for all of this<\/h5>\n<p>Download our quick reference to keep these tips top of mind during your next interview!<\/p>\n\n<a href='https:\/\/maestrolearning.com\/downloads\/interviewing-questions\/' class='button' style='background-color:transparent;'>Download the list<i>\u2192<\/i><\/a>\n<\/div>\n<\/div>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">How to be an effective interviewer \u2014 notes from the pros<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Emulating the masters of your craft is a great recipe for success. While there\u2019s no hall of fame for the world&#8217;s best interviewers, there are many people working across different industries that you can <a href=\"https:\/\/buffer.com\/resources\/6-powerful-communication-tricks-from-some-of-the-worlds-best-interviewers\/\" target=\"_blank\" rel=\"noreferrer noopener\">look to for pointers<\/a>. Here are a couple of role models to learn from as you look to get the most out of your interview:<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img fetchpriority=\"high\" decoding=\"async\" class=\"alignnone wp-image-3385\" src=\"https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed..png\" alt=\"1. Make your interviewee feel heard - Listen in a way that makes the person feel noticed.\" width=\"2060\" height=\"1345\" srcset=\"https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed..png 2060w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed.-600x392.png 600w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed.-1024x669.png 1024w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed.-768x501.png 768w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed.-1536x1003.png 1536w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed.-2048x1337.png 2048w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/1.-Make-your-interviewee-feel-heard-Listen-in-a-way-that-makes-the-person-feel-noticed.-766x500.png 766w\" sizes=\"(max-width: 2060px) 100vw, 2060px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Make your interviewee feel heard<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Oprah Winfrey holds the record for most-viewed television interview (her interview with Micheal Jackson) and she interviewed tens of thousands of people over the course of her career, including Tom Cruise, Barack Obama, and Beyonce. Winfrey realized that every issue or problem that was featured on her show, at its root, was due to someone not being noticed or heard. She reflected on her interviewing experience,<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\"><em>\u201cAfter every interview, you know what they would say? \u2018Was that okay? How was that? How did I do?\u2019 In one form or another, somebody always said that [to me]&#8230;.\u201d\u00a0<\/em><\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">You may not be interviewing presidents or pop stars, but the principle still applies. Asking questions about the challenges facing your audience, and listening to their responses can provide valuable insights.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" class=\"alignnone wp-image-3387\" src=\"https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference..png\" alt=\"2. Don't be afraid to interrupt - Asking clarifying questions to get to the core of what your interviewee wants to say makes all the difference.\" width=\"2060\" height=\"1345\" srcset=\"https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference..png 2060w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference.-600x392.png 600w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference.-1024x669.png 1024w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference.-768x501.png 768w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference.-1536x1003.png 1536w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference.-2048x1337.png 2048w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/2.-Dont-be-afraid-to-interrupt-Asking-clarifying-questions-to-get-to-the-core-of-what-your-interviewee-wants-to-say-makes-all-the-difference.-766x500.png 766w\" sizes=\"(max-width: 2060px) 100vw, 2060px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Don\u2019t be afraid to interrupt<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Malcolm Gladwell is the author of five New York Times bestsellers and the co-founder of the audio-content company Pushkin Industries. In Malcolm\u2019s Masterclass he discusses how people tend to be afraid to interrupt. As an interviewer, one tactic Malcolm uses is to slow the interview with polite interruptions in an effort to get as much context and definition from his subject as possible. Asking clarifying questions is better than making assumptions about what your subject is saying.<\/p>\r\n\r\n\r\n\r\n<div class=\"wp-block-image\">\r\n<figure class=\"aligncenter size-full\"><img decoding=\"async\" class=\"alignnone wp-image-3388\" src=\"https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject..png\" alt=\"3. Don't over-prepare - Stay curious and look for opportunities to go 'off-script' with your subject.\" width=\"2060\" height=\"1345\" srcset=\"https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject..png 2060w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject.-600x392.png 600w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject.-1024x669.png 1024w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject.-768x501.png 768w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject.-1536x1003.png 1536w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject.-2048x1337.png 2048w, https:\/\/maestrolearning.com\/wp-content\/uploads\/2021\/02\/3.-Dont-over-prepare-Stay-curious-and-look-for-opportunities-to-go-off-script-with-your-subject.-766x500.png 766w\" sizes=\"(max-width: 2060px) 100vw, 2060px\" \/><\/figure>\r\n<\/div>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Don\u2019t over-prepare\u00a0<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Larry King was dubbed \u201cThe most remarkable talk show host on TV, ever\u201d by TV Guide and \u201cMaster of the mic\u201d by Time Magazine. To Larry, every interview was an exercise in curiosity. In a 2017 interview, Larry advocated for not having any agenda or preset list of questions. From Larry\u2019s perspective, the strategy of having a preset list of questions and objectives is in direct conflict to curious interviewing. Larry of course was a trained professional who honed his interviewing skills over years of experience. If you\u2019re not as \u201clive in the moment\u201d as Larry, stick with your list of prepared questions and know that you might have to be a little flexible to get the most out of your sessions.<\/p>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\"><div class='related-post'><a href='https:\/\/maestrolearning.com\/blogs\/how-to-run-a-focus-group\/'><h5>Related<\/h5><p>How to Run a Focus Group like a Boss<\/p><svg width='38' height='34' viewBox='0 0 38 34' xmlns='http:\/\/www.w3.org\/2000\/svg'><path d='M20.805 0l-.984 1.038 15.423 15.248H0v1.428h35.244L19.821 32.962 20.805 34 38 17z' fill='#BA774A' fill-rule='evenodd'><\/path><\/svg><\/a><\/div><\/p>\r\n\r\n\r\n\r\n<h2 class=\"wp-block-heading\">Qualities of a good interviewer \u2014 during the interview<\/h2>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">There are a couple of principles that can support additional conversation and get the interviewee talking about their experience, so you can listen and learn more.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Adopt an investigative mindset\u00a0<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">At this point in the process, you\u2019re prepared for the interview and ready to ask questions. It\u2019s important to make sure you adopt a mindset to examine the information your interviewee is giving you. Consider reconciling what is known, against what is unknown while you\u2019re interviewing. Focusing on uncovering the unknown and learning more about it can help lead your interview in a valuable direction.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Follow up for more detail<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Sometimes all it takes is a small phrase to get to the detail you\u2019re really searching for. It can be hard to think of a follow up prompt in the moment. Here are a few of our favorites:\u00a0<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>\u201cTell me more\u2026\u201d<\/li>\r\n<li>\u201cExpand on\u2026\u201d<\/li>\r\n<li>\u201cWhat did you mean by\u2026\u201d<\/li>\r\n<li>\u201cCould you describe\u2026\u201d<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Pick one of these that feels most organic to you, write it down, and reference it during your interview. (P.S. We made a <a href=\"https:\/\/maestrolearning.com\/downloads\/interviewing-questions\/\" target=\"_blank\" rel=\"noreferrer noopener\">downloadable checklist<\/a> for how to be a better interviewer, if you\u2019re interested.)<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Take advice from a 3 year old<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">If those prompts don\u2019t reveal the information you\u2019re looking for, consider asking \u201cWhy?\u201d multiple times. This method, popular with many 3 year olds, was developed at Toyota Motor Company and was instrumental in helping them develop their continuous improvement approach to manufacturing. While it might seem clumsy, asking \u201cWhy?\u201d multiple times can lead the conversation toward a path of discovering the root cause of an issue.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Identify questions that don\u2019t work<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">In the spirit of continuous improvement, make note of what questions confuse interviewees or perhaps even cause them to react negatively. These notes will become invaluable as you proceed to other interviews and as you become a more seasoned interviewer.<\/p>\r\n\r\n\r\n\r\n<h3 class=\"wp-block-heading\">Leave some room<\/h3>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\">Once you\u2019ve asked all the questions on your list, make time for the interviewee to cover any ground they think is important that perhaps you missed. While many interviewees might not offer this information up, try prompting them with one of these examples:<\/p>\r\n\r\n\r\n\r\n<ul class=\"wp-block-list\">\r\n<li>Is there anything you want to add?<\/li>\r\n<li>Is there anything you want to discuss that we didn\u2019t cover?<\/li>\r\n<li>What didn\u2019t I ask that you want to talk about?<\/li>\r\n<\/ul>\r\n\r\n\r\n\r\n<p class=\"wp-block-paragraph\"><\/p>\r\n","protected":false},"excerpt":{"rendered":"<p>As learning professionals, it\u2019s important for us to gather data \u2014 learn about learning, if you will \u2014 in order to grow our learning systems and confirm that we\u2019re solving the right problems.\u00a0 Being a good interviewer is an essential part of gathering feedback from users, learners, and partners. When done correctly, asking questions and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":3374,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[3869,3868],"tags":[],"role":[3891,3890],"class_list":["post-3373","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-learning-experience-design","category-strategy","role-instructional-designer","role-learning-leader"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.7 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>How to Be a Good Interviewer: Improve Your Qualitative Interviewing in 5 Minutes | Maestro<\/title>\n<meta name=\"description\" content=\"How to be a good interviewer 101: read this! 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